5 tips to help you lead your team to success

5 tips to help you lead your team to success
Managing a team is rarely an easy task. Coordinating workflows, setting expectations, dealing with personality conflicts ... a manager’s work is never done. A company’s well-being relies on its manager’s ability to handle a multitude of challenges; your success as a manager will rest almost entirely on your ability to keep your team motivated while producing quality results.

While every team and department (and manager) is different, there are some management best practices that can help ensure that work teams run smoothly and employees stay happy and productive.

Here are five you may want to consider:

1. Put the right people in the right places
Make sure you know your employees’ specific strengths and skills, and match them to tasks appropriately. For example, there is no sense in asking Employee A to manage the monthly reporting charts if Employee B has more experience with Microsoft(R) Excel(R). And if you ask Employee C to deliver the customer presentation when they have a fear of public speaking, you could just be setting them up for failure.

When people’s skills are properly aligned with their responsibilities, both productivity and job satisfaction will be much higher. Be sure to actually ask your employees what they feel their strengths and weaknesses are, rather than just relying on your own judgement.

2. Results and productivity are what matters 
Unless you work in an environment where mandatory coverage during certain times is required, for example in customer service or IT help desk environments, enforcing or encouraging specific “clock in” and “clock out” times can demotivate and demean your employees. If you have hired employees that you trust, and the expectations of them are clear, there should be no reason to closely monitor when they come and go from the office as long as productivity is high and goals are being met. 

3. Don’t blame or shame
Projects don’t always go as planned. And when things go wrong, it’s tempting to look around for someone to pin the blame on. However, there’s a better way to find out what happened – and how to address problems in the future. Don’t jump to conclusions, accuse anyone or publicly criticise – instead, conduct an evaluation to determine what went awry. If specific individuals are at fault, talk to them privately to get their side of the story, and to set clear expectations for the future. 

4. Be consistent in your actions and your communication
You might be surprised how observant your employees are. They notice lots of things – and they will most likely talk amongst themselves, too. For example, if you allow one employee to leave the office early, but deny another employee the same request, it will be noticed and discussed. Likewise, the team will notice if you repeatedly praise one employee more than the others, which can cause tension and mistrust within the team. You need to ensure that you deal with each of your staff members equally and fairly.

5. Encourage teamwork and collaborative outcomes
Environments where everyone pitches in and individuals are encouraged to help each other out are usually very successful – and fun, too! So encourage your team to share ideas, talk openly, and exchange feedback. You can do that by establishing regular team meetings, holding “team building” exercises and activities, and rewarding the whole group for shared successes.

Read it in HP.com
1. SEO's Major Pit falls:


SEO Techniques are a set of specific tasks that would be performed by a Search Engine Optimization Company, when employed by a Client who desires high search engine 


positions to attract targeted traffic, with the intention of increasing their conversion rates and brand awareness. 


All of these pages, keywords and techniques need to work together so you need a plan to coordinate that, including:


Keyword research , potential keywords !


SEO Strategy (Individuals practice)


Social Networking


Site structure (matching your target keywords) and navigation to distribute link power around your site


On page SEO, Off page SEO




2. Not having a keyword:


Relevant Keywords and Quality Content are of the up most importance when implementing effective search engine optimization techniques. When a person try to search query into a Search Engine they expect exact results relating exactly to the Keywords that were entered. In order for the Search Engine to display results quickly it needs a method of Indexing its database which could contain references to billions of websites. 


So first step to Sucess / Failure starts with the KEYWORD !


3. On page, Off Page SEO:


The term "On Page" is related to and defined as the actual website domain and its content, including all sub pages. The Search Engine will base its scoring on the Quality of the Content relating to the Relevant Keywords that are visible within the pages of the site. Web pages within a site should all be unique. Individual web 


pages have the ability to create Meta Tags. 




The term "Off Page" is related to other websites that provide a Backlink to the Domain Name URLs that the Algorithm is calculating. The Search Engine will determine the relevance and quality of the website that is providing the link, and weight or score the link information accordingly. 


4. SEO - Content, Sales and Marketing team goes hand by hand ! 
when one hand fails, rest will fail too !!


New content without SEO to maximize the number of target visitors seeing that content is a waste. SEO without marketing to convert those visitors is a waste. Your content, SEO and marketing should work together as part of a process. 


5. Reports / Analytics - Never Ignore !


You have to monitor response eg, how much time users spends time in the site / page ? How many buy your product or signing up to your newsletter ? How many enquires has reached the sales team ? Also do Monitor traffic, rankings and response for relevant searches. 


If you are getting good or bad results you need to act appropriately. 


6. Unsupportive content management systems


By choosing a poor CMS, you end with a poor navigation & content flow, which would in return affect the ranking as well. If you want to drive in rain without getting wet, buy a car than opting for scooter.


8. Take control of your website.


By letting developers take control of online content is like you letting the doctor to diagonize the problem without telling the actual problem. The developer's job is to deliver the functions you want and keep the site working. What goes on the site and where and when is the responsibility of editorial and marketing, including SEO.


9. Information Architecture:


Organising functionality and content into a structure that people are able to navigate intuitively doesn’t happen by chance. Organisations must recognise the importance of information architecture or else they run the risk of creating great content and functionality that no one can ever find.


In Information Architecture for the World Wide Web: Designing Large-Scale Web Sites they define information architecture as:


- The combination of organisation, labelling, and navigation schemes within an information system.
- The structural design of an information space to facilitate task completion and intuitive access to content.
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